Put YellowStone in Charge of Your OTA Distribution, Not the Other Way Around
For years, managing Online Travel Agencies (OTAs) has been one of the most time-consuming and frustrating tasks for lodges, ranches, and outfitters. Between logging into multiple OTA extranets, manually updating availability, and living in fear of double-bookings, it’s no wonder many properties have avoided OTAs altogether.
That changes today. We’re excited to announce RBS CM Connect, YellowStone’s new OTA Channel Management feature that lets you connect directly to the world’s leading Online Travel Agencies and keep your availability, rates, and room types perfectly synchronized, automatically.
No double entry. No overbookings. No spreadsheet gymnastics.
RBS CM Connect is YellowStone’s integrated channel manager system that transforms how you work with OTAs. Instead of managing each OTA separately, YellowStone becomes your single source of truth. Make one update in YellowStone, and every connected OTA updates automatically, in real time.
With RBS CM Connect, you can:
You don’t have to put your entire property on OTAs.
With RBS CM Connect, you choose which OTAs to connect to, which room types to sell on each OTA, and how much inventory you want to expose. Want to sell only your standard cabins on Booking.com while keeping your premium lodge suites for direct bookings? No problem. You stay in complete control.
This isn’t about becoming an “OTA property.” It’s about using strategic OTA distribution, on your terms.
Setup is refreshingly simple:
That’s it. From then on, YellowStone’s OTA Channel Manager keeps everything in sync automatically.
Without a channel manager, your staff updates multiple OTA extranets manually every day. Availability gets out of sync. The risk of overbooking looms. Hours are wasted on repetitive tasks that add no value to your guest experience.
With RBS CM Connect, one update in YellowStone updates every OTA. Availability is always accurate. Staff time is reclaimed for what matters. Fewer guest issues, fewer refunds, fewer headaches.
OTAs are not the enemy, poor OTA management is. RBS CM Connect lets you participate in OTA exposure without losing control, fill shoulder season gaps, drive new guest discovery, and use OTAs strategically instead of reactively.
Many YellowStone properties have avoided OTAs entirely because they didn’t have staff to manage them, didn’t want booking chaos, feared overbookings, or simply didn’t want to learn new systems and live in OTA extranets.
Now you don’t have to.
If you’ve never sold on OTAs before, RBS CM Connect makes it easy to start without changing how you operate. You continue to manage everything in YellowStone, set your room availability like you always have, and run your property the same way. YellowStone quietly distributes that inventory to OTAs for you.
You can even experiment in a controlled way: start with one OTA, one room type, and a few dates. See what happens. No risk. No operational complexity.
OTAs are a powerful way to fill shoulder season and last-minute gaps without changing how you sell during peak season. To use an OTA Channel Management System, you don’t have to become an “OTA property.” Open select room types, open select dates, and let YellowStone push that availability out automatically.
It becomes a strategic lever, not a permanent commitment. Reach guests who would never have found you otherwise, all without changing how you run your property.
Ready to take control of your OTA distribution?
Contact sales@rbsgo.com to learn more about RBS CM Connect and how it can transform your property’s online presence.
This isn’t about selling more on OTAs. It’s about letting YellowStone manage OTAs so your team doesn’t have to.
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